Being able to constantly improve our hiring process will help us become a more attractive and respectable company. Fortunately, this new year will bring us many opportunities to revise and update the way we look for new talents. There are several recruiting trends for 2019 that will boost our talent acquisition efforts while ensuring better and more valuable candidates.
We have talked about different hiring strategies that started to gain relevance during 2018. However, these strategies have the potential to completely change our perception of recruiting. For example, building an employer has become an important element for any company. Focusing on the candidate experience is another tendency we are starting to see more and more. Finding candidates through social media and implementing collaborative hiring strategies are other examples of recruiting trends for 2019 that your company should consider.
Building an Employer Brand
Building an attractive employer brand has become an essential aspect of any successful business nowadays. This means that we no longer have to focus on our customers’ experience, but also our employees’. We should now pay attention to the perception of our existing and potential candidates, too. This will help us understand what job seekers think of working with us and allow us to work on our flaws. As a result, we will be able to captivate better, more fitting candidates when a job opening becomes available.
Focusing on the Candidate Experience
One of the biggest recruiting trends for 2019 is focusing on the candidate experience. Treating job applicants as if they were customers is not enough. We need to make sure our hiring process is worth their time, regardless of the end result. Besides, candidates who have a good hiring experience are more likely to apply again or refer others to apply. Also, this will show the true values that our company represents, which can result in higher customer loyalty.
Social Media Recruiting
It is no surprise to anybody that social media marketing has become a key element of a company’s success, regardless of the size. However, we can take advantage of social media channels to find and attract our ideal candidates, not only customers. Keep in mind that social media recruiting is more than just posting job openings and ads. Take advantage of these tools and try to build a relationship with potential and existing candidates.
Gone are the days of leaving all the work to our hiring managers or HR departments only. Collaborative hiring is becoming one of the biggest recruiting trends for 2019, and it makes sense why. When we are looking for a candidate to fill in a given position, quite often such a position implies working with others. Therefore, it only makes sense for us to include more people when making a hiring decision. With collaborative hiring, your staff has the chance to raise their voice and share their opinion. After all, they are the ones who know the kind of profile that would be a better fit for a position. This will not only raise your staff’s satisfaction and morale, but it will also bring you better candidates and hires.